The hotelier and tourism expert Guilherme Paulus has become one of the world’s most respected leisure industry leaders. The reasons behind the rise of the industry leader are many, but his willingness to work in a variety of different areas and explore the options open to his companies in different parts of the world. Although he has been one of the leading hoteliers in the world, Paulus has invested in various areas of the industry including airlines and tours.
The career of Guilherme Paulus began in the early 1970s when he was exploring the different options available to him in his early 20s. The major stumbling block for the plans of the former IBM intern was a lack of funding for his dream of entering the tourism industry. A local government official, Carlos Vicente Cerchiari was a willing backer of the CVC Tours group which opened its first storefront in the Brazilian community of Santo Andre. A mere four years later, Cerchiari stepped aside and allowed Guilherme Paulus to take full control of CVC and build it into an internationally-renowned travel tour company.
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Over the life of CVC, Guilherme Paulus has been willing to look outside what many would call his investing comfort zone. One of the first investments made by Paulus outside CVC was the purchase of the Webjet airline which was purchased with one single aircraft. By the time Paulus had completed his work with Webjet just five years after its purchase in 2006, the airline was the third largest in Brazil.
Despite his willingness to create new hotel chains for domestic tourists and those arriving from outside Brazil, Guilherme Paulus has never turned his back on the CVC Tours brand. While many of his rivals have been moving to a Web-based sales platform, the Brazilian businessman has remained dedicated to the use of storefronts in newly-constructed malls across Brazil and major cities around the world. Foot traffic moving through his stores remains one of the main reasons for the building of a more than $1 billion personal fortune over his five-decade-long career.
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