Category Archives: Businesswoman

Whitney Wolfe: Empowering Women

Whitney Wolfe has had a busy few years when it comes to her life and business. As the creator of Bumble, she has seen success in droves and has also experienced her fair share of trials as she has gone through the process of creating the billion-dollar-business that is Bumble. Originally simply a dating app, the company has made additions to their repertoire of services, including networking to find suitable employees or employer, long lost friends, and within the coming year, Bumble will also break into the skincare market. Read this article at vogue.com to know more about Wolfe.

As a former Tinder Employee, Whitney Wolfe is familiar with what typically goes on within dating apps, which is why she chose to make Bumble a bit different than all of the others. On Bumble, women are responsible for “making the first move,” rather than waiting for a man to do so. For Whitney Wolfe, this is all part of her intent to empower women, who so often lack that from other places in society. In keeping with this sentiment, her headquarter in Austin, Texas is staffed by an entirely female staff, who are afforded many luxuries not seen in other business establishments.

Recently, Bumble went through a big change at their headquarters contrary to the success they are experiencing with their app. Following the Parkland Shooting, Whitney Wolfe chose to ban guns in any of Bumble’s user’s profile pictures, which took a turn for the worst when this action was met with threats against the company and Whitney herself. Making the decision t enstate full-time security at within her office, she also found herself needing a security detail fo anywhere she went outside of the office. Seeing as Whitney Wolfe works so diligently to provide a safe workplace for women, the threats the company received coupled with the fact that those threats were of the sexual nature has made her more determined than ever to make the world a safe place for women, speak out for their rights, and do what she can to provide her clients and employees with the same.

Read more: https://www.nytimes.com/2018/04/04/style/tinder-bumble-lawsuit-explainer.html